Brand Archetypes Kit

Discover your brand’s essence with our archetype kit. Uncover the personality and story that resonates with your audience, guiding your brand’s identity and communication strategy effortlessly.

Free

Introduction

The Brand Archetype Kit features 12 double-sided cards that unveil the mystique of brand archetypes. Dive into the realms of symbolism, desires, traits, and strategies to align your brand with timeless archetypal energies, fostering a profound and resonant connection with your audience.

How it works

Find the
toolkit you need

Buy the toolkit

Receive links via e-mail

Asset 2

Use toolkit on Canva
or print printable versions

How it works

About this kit

In the realm of branding, tapping into archetypal energies can evoke powerful and timeless connections. Forge by Lemnos proudly presents the Brand Archetype Kit, a transformative toolkit that guides businesses in exploring and embodying archetypal energies to define and elevate their brand essence.

Key Components of the Brand Archetype Kit:

12 Double-Sided Cards: Unveil the mystique of 12 powerful brand archetypes through double-sided cards. Each card presents a unique archetype, offering insights into their symbolism, desires, goals, strategy, traits, fears, sample brand messaging, and globally recognizable examples.

Brand Archetypes Included:

  1. The Innocent
  2. The Explorer
  3. The Sage
  4. The Hero
  5. The Rebel
  6. The Magician
  7. The Everyman
  8. The Lover
  9. The Jester
  10. The Caregiver
  11. The Creator
  12. The Ruler

How to use this toolkit

Who would you be in the lives of your customers. Discover today.

Related Toolkits and Templates

Brand Strategy Workshop Part 4: Style
Bring your brand’s style to life. In Part 4 of the Brand Strategy Workshop, we’ll define your visual identity, from selecting a name and logo to choosing colors and stylistic elements that make your brand unmistakable.
KES 4,500
Brand Strategy Workshop Part 3: Personality
Unleash your brand’s unique personality. Part 3 of the Brand Strategy Workshop helps you define how your brand speaks, behaves, and connects with your audience through powerful tools like the Brand Personality Kit and Archetype Cards.
KES 2,250
Brand Strategy Workshop Part 2: Audience & Heart
Dive into your audience’s heart and soul. Part 2 of the Brand Strategy Workshop helps you define your target audience, craft compelling value propositions, and align your brand’s core values and purpose.
KES 3,250
Brand Strategy Workshop 1: The Company
Set your brand on a strong foundation. Part 1 of our Brand Strategy Workshop focuses on goal prioritization, company identity, and competitive analysis to sharpen your strategic focus.
KES 2,250
Team Brainstorming Session Kit
Elevate your brainstorming sessions with Forge by Lemnos’ Team Brainstorming Session Kit: your roadmap to focused, creative, and productive team collaborations.
Free
Digital Campaign Planning Template
Transform your digital marketing with Forge by Lemnos’ Digital Campaign Planning Template: a powerful tool that centralizes your strategy, enhances team collaboration, and turns creative ideas into impactful campaigns.
KES 1,500
Get in touch
Whether you are startup figuring out your value proposition, an established company looking to launch a new product or creating reworking your brand to better align with your customers, we are here to help.