Ensure that your product or service is positioned around what the customer values and needs.
Better understand your to develop memorable marketing experiences, and increase revenue.
Carefully list the steps you need to take to launch and measure your experiment.
Design the right experiment at the right time, with the right checks and balances.
Make the most of your experiment by mapping out clear key performance indicators.
A structured approach for designing and launching Minimum Viable Products to validate your business ideas.
In the fast-paced world of startups, the journey from idea to success is filled with uncertainty. Forge by Lemnos understands the challenges entrepreneurs face and is proud to introduce the Startup Idea Validation Framework, a game-changing resource for startups seeking validation and refinement of their concepts.
1. Value Proposition and Market Segment Brainstorming and Alignment Canvases: Kickstart your validation journey by brainstorming and aligning your value proposition with market segments. Identify the most promising synergies between your unique value propositions (UVPs) and target audiences.
2. Attract Customers and Collect Feedback: Learn how to attract customers and collect valuable feedback through effective strategies. Discover the best channels for reaching your target audience and gather insights to refine your offering.
3. Metrics and Test/Launch Action Plan: Define key metrics to measure the success of your validation efforts and create a test/launch action plan. Set clear goals and milestones to track progress and iterate based on real-time feedback.
4. MVP Experiment Canvas: Culminate your validation process with the MVP Experiment Canvas. Develop a minimum viable product (MVP) and outline experiments to test its viability in the market. Gather data, iterate, and refine your offering to achieve perfect Product-Market fit.